Many people resist things they don’t understand and that’s how I felt about WordPress for many years.As I began making more blog posts, I could see an increase in my sales. I became a convert.

WordPress Is Search Engine Friendly

Search engines love WordPress and there’s a good reason for that.The WordPress developers worked with the search engines to ensure that WordPress would be easily crawled and indexed.Because of that, search engines are able to easily crawl WordPress blogs to index your content.Then be sure to write some original content.

Pinging Your Blog

Pinging is by far one of the best features of a WordPress because it tells a web blog tracking system that your blog has been updated.Pinging services are to blogs what search engine spiders are to websites.Pining is the fastest way to get your blog crawled and indexed.  Find and sign up for as many pinging services as you can because a well pinged blog can attract many visitors.  You can enter their URLs in the WordPress Settings - Writing - Update Services.

Switching Themes Is Easy

After having developed many traditional HTML websites of my own, changing the design and layout is a major undertaking, yet one that needs to be done from time to time.  Unfortunately, things often get broken in the process. 

WordPress makes it very easy to switch themes without affecting the data.A theme is like fancy widow dressing around your blog.The blog’s posts, pages, and category content is stored in the database and will remain unchanged. Only the window dressing changes.  WordPress is especially fun around major holidays when you can switch from summer to fall to Halloween to Thanksgiving to Christmas, and so on. 

Make Your Own WordPress Themes

Developing your own WordPress themes is fun and easy with theme development software like Artisteer.  Artisteer can also make themes for other popular CMS applications.  Ever wish you could have a theme with sidebars on the left instead of right, or perhaps on both sides?Want a darker background?Or perhaps make a theme with rounded corners verses square?  Here are two blogs I made with Artisteer, one about the best WordPress hosting and the other about free workout videos.If you don’t like a “bloggy” look, you can also make a WordPress blog look like a standard website with the help of a few plugins.

If you haven’t already given WordPress a try, I encourage you to do so.  If you can use word-processing software, you can use WordPress.